Following the industry’s biggest Merchandise World to date and a packed BPMA Awards Dinner, Haydn Willetts, Chair of the BPMA and Clive Allcott, Vice Chair announced the planned departure of CEO Carey Trevill expected in late March this year.

Willetts took the opportunity to confirm news shared with members earlier that week at the BPMA Awards Dinner on Wednesday 24th January. He thanked Trevill for the work she had completed under tenure since joining the Association in early 2020, taking over from previous incumbent Jon Birrell. Taking an initial six-month interim role just as the pandemic broke, she took the reins during a period of intense global economic disruption, providing members with guidance on everything from furlough, business grants and Brexit.

Nearly four years on, the Association boasts a strong member-focused Secretariat led by Tom Robey Membership Director with Georgie Yeats Events & Operations Manager, Jenny Dawes Sustainability & Compliance Manager and Kian Clews Braddon Membership Executive. The team is also searching for a Marketing Executive to further strengthen the internal team. The recent additions to the team echo important investment and programmes now in place such as the StepForward sustainability initiative which Trevill worked closely with Board Director Melissa Chevin to launch in 2023. Recent membership announcements have also signalled the next stage of future growth for the Association and its members. The strong roadmap for sustainable business is supported by the fourteen strong BPMA Board.

The Board is headed by Chair Haydn Willetts, midocean’s Regional Director for UK & Ireland working closely with Vice Chair Clive Allcott, UK Commercial Director for Direct Textiles & Bags Europe, who is set to take over later this year as Chair. Long standing Board member and President, Angela Wagstaff and founder of Allwag Promotions, was instrumental in Trevill’s recruitment to initially run end-user focused projects for the BPMA.

Chair Haydn Willetts confirmed the Board was now searching for candidates and would be interviewing in the coming weeks. Trevill is expected to conclude her time at the BPMA at the end of March, with the International Women’s Day event in Birmingham on 8th March to be her last public facing event. 

Notes to editors
If you require further information or comment, please contact Haydn Willetts via email on [email protected] or Tom Robey [email protected]